There are many excited business owners and operators in the fitness industry across the state of New York who learned today that Governor Andrew Cuomo’s will allow gyms to reopen on Monday, August 24, 2020. Gyms and fitness studios have been closed in New York City since March 16th and, since March 22nd across the […]
IHRSA Needs Our Help
IHRSA has initiated a lobbying effort on behalf of the U.S. fitness industry and, they need our help. U.S. health clubs and studios are vital to the U.S. economy. The fitness industry serve 74 million consumers and generates over $32.3 billion in annual revenue. The fitness industry employs over 800,000 people. Everyone of those jobs […]
Gym Management Software Data
What problems are you trying to solve with your gym management software data? Member data captured in gym management software platforms gives club operators the information they need to make informed, educated decisions. Without data, the business choices we make would simply be uneducated guesses hedged on baseless assumptions. Fortunately for us, we live in […]
June 2019 Club Industry Podcast: Motionsoft Technology Summit Edition – Digital Marketing Trends
In the second installment of The Club Industry Podcast: Motionsoft Technology Summit Edition, Katie Bossie of Listen 360, Brian Mitchell of Promotion Vault and Greg Dowd of Epsilon discuss today’s marketing trends that most affect health club operators.
Motionsoft Secures $17M in Additional Funding
We recently announced to the public (and to anyone who would listen) that Motionsoft has secured another $17M in funding from our existing investors, Edison Partners, Route Sixty-Six Ventures, and co-founders Al Noshirvani and Hossein Noshirvani. This is no small feat, and neither is the tremendous growth we’ve seen in our large-scale and mid-size […]
May 2019 Club Industry Podcast: Motionsoft Technology Summit Edition – Healthclub Data
Many health club companies are collecting data that is invalid, ruining the ability to effectively use that data and do predictive modeling, according to Robert Jackson, CEO at Fitness BI. Jackson is one of three guests on Club Industry’s first installment of The Club Industry Podcast: Motionsoft Technology Summit Edition. In this episode, Jackson discusses […]
Financial Reporting: The Only Key Indicators?
Written by: Ron Poliseno, VP Of Sales All too frequently, gym owners, operators and managers focus solely on the financial data membership management systems provide. The fact is that, in addition to financial reporting, these systems can contain a plethora of actionable information that will provide deep insight into the health of your business. In […]
Simplify Your Membership Types and Simplify Your Entire Business
I have spent the last 11 years migrating health clubs from one software platform to another. I’ve touched data conversions using virtually every membership management system in our industry, and the mistakes that I see clubs making are consistent across the board, no matter who your software provider is. What I’ve also found interesting is, […]
Best of Breed vs. Fully Integrated Software
Having worked as a systems consultant with hundreds of health clubs in the various verticals of our industry (commercial, hospital based, corporate etc.) I have come to find that the health and fitness is inundated with software vendors who claim their systems are the solutions to all the functional requirements a customer might have. However, […]
