I think we can all agree that Disney World is the greatest place on earth. But a very close second would have to be Las Vegas. What’s interesting about Las Vegas is they literally have buildings made out of gold. They make so much money that the only way they could think of spending it was to use gold everywhere. So how do they do it? (and what can we learn from them?)…Well, they know the answer to one simple question…

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Have you ever watched a sporting event and there is that point when you just know the game is over. Well, last night I was watching a hockey game, and I saw it happen. My team, they played great, they played hard, but you just knew there wasn’t a chance. And I think the same thing happens with your members. It’s usually not as sudden, but there is a moment. And I think Motionsoft has come up with a way to help you identify the moment and perhaps doing something about it.

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When I meet someone who asks what I do, the first thing I say (usually right after “no, not Jose –Hossein”), is I provide software for gyms. This ends most conversations as most people find talking about software as fun as trying to keep warm in a wet Snuggie. But a woman recently asked “Just gyms? I’d think it’d work in a lot of places” And it got me thinking. Yes, gym software (including ours) is in a lot more places than gyms. But do we vendors (non-software too) really understand that?

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