The Power of Data Collection

Data gives us the information we need to make informed, educated decisions. Without data, the business choices we make would simply be uneducated guesses hedged on baseless assumptions. Fortunately for us, we live in a world with substantial means for...

How to Properly Evaluate New Fitness Technology

How to Properly Evaluate New Fitness Technology for Gym Success

Technology used to be the “sleeping giant” of the health and fitness industry. Although, as an industry, we were a little slow embracing the new fitness technology revolution — the giant has now been awoken and we need to manage...

Ron Poliseno, VP of Sales and Director of Outsourced Member Services, Motionsoft

Five Questions: Outsourced Member Services for Gyms with Ron Polesino

Motionsoft Full Service is a professional outsourced member service and accounts receivable management solution that helps clubs keep their past due members active while getting member accounts current.  With collection rates of 98%, we asked the director of Full Service is Ron...