Mega numbers are tough to comprehend. But they exist in this industry. And a new Precor study has some fascinating explanations about what they mean.
How to be a winner like Rocky Balboa?
Earlier this week, I wrote an article for IHRSA called, “Is there a 'secret sauce' for gyms?".
Top 10 Worst Holiday Promotions for Gyms
If you loved Top 10 Signs We’d like to See in Gyms (an…
What can we learn from NASA?
As we watched the Space Shuttle Discovery fly by our Motionsoft 5th floor office, almost at eye leve…
How do I know you care?
Why is it that we get hammered with emails we don't care about all day long and yet nothing from our…
How to judge a book by its cover…
Here is what I find fascinating. A personal size pizza (4 slices) is only about 600 calories.
The worst things in life…
I bet when you decided to work in the health and wellness industry, you only looked at the positives…
Can you tell me what you are selling?
Make this year the year you fulfilled your New Year’s Resolution! Come in to get beach body fit fo…
Some Big Changes
This time I mean it. Really mean it. If you keep reading you will learn something.
Are smart gyms using smartphones?
The better question is do smart gym owners understand how smartphones have effected their business? …
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4 articles
Here are some big numbers
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February 7th, 2013 10:55 am
Run your gym like a campaign strategist
You knew it was coming. You knew I couldn’t help myself. And yet you find yourself drawn to reading it. So here it is. What can we learn from the elections? Please don’t try and read into this, I’m not going to tell you who I voted for. (I usually vote for the most beautiful candidate anyway, so the last four elections, I’ve been a write-in) but I digress. There was a lesson to learn from all the polls, and pundits, and politicians…and I think it’s important I share it with you.
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November 8th, 2012 2:37 pm
There’s a lot to learn from shutting up and listening.
Have you ever heard the song by Madonna, “Cherrio Girl.” Probably not. You know why? Because she never sang a song called “Cherrio Girl.” Unfortunately for me, I thought it was one of her best songs ever. If only I had taken the time to listen closely, I would know that she was singing the song “Material Girl.” It would have saved me quite a bit of embarrassment, and at least one atomic wedgie! Stay with me on this one, there is something here that might be helpful to your business…
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June 7th, 2012 10:38 am
What do the numbers 2, 7, 26, and 49, 336 have in common?
If you know the answer to this, then I will be very impressed. In fact there is only one person on earth that knows the answer…as far I know. Seems like a random series of numbers. And more importantly what does this have to do with running your business? This may get profound…but answers to these questions and more will appear if you just continue reading…
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December 1st, 2011 12:41 pm
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