Membership has its benefits…

I’ve written a lot about what we can learn from other industries (fast food, airlines, etc.) and there is a lot to learn by watching some of the best companies and applying their practices to running a gym. BUT (there is always a BUT), there are a lot of things that other industries can learn from us… Read More »

I hope everyone had a great Thanksgiving. I know it’s a drag to be back in the office again, but the Holidays are right around the corner!

Now, for the nitty gritty…

Whether you are a small fitness only facility, a 200,000 sq. ft. multi purpose gym, a hospital-based wellness center, or a personal training studio there is one common component to every gym…the front desk. Read More »

 Gym usage among existing Equinox members grew as much as 15 percent in the first quarter…The gym and fitness-club market will grow 2.2 percent this year, according to Los Angeles-based researcher IBISWorld Inc. 

— In a dead job market, unemployed hit the gym
The Chicago Sun-Times, Stefano Esposito , Tuesday, April 27, 2009

I was recently talking to my co-workers about the economy — a topic frequently on the minds of most everyone I know — and we arrived at an interesting conclusion about our industry and the economy. It’s not contracting the same way as other industries. Read More »

 …the idea of kids in the gym is gaining support among pediatricians and fitness experts…Gym workouts are a healthy, entertaining opportunity for some parent-and-child togetherness. 

— Taking the Tweeners to Mom and Dad’s Gym
The Washington Post, Jacqueline M. Duda, Tuesday, April 14, 2009

On Tuesday this week I saw an article in our local paper, the Washington Post, that talked about how some gyms are opening their doors to preteens and tweeners. This is not necessarily new idea, but it is an idea that is being adopted by more and more gyms in an effort to allow parents and their children to work out together. Read More »