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How to be a winner like Rocky Balboa?

How to be a winner like Rocky Balboa?

Earlier this week, I wrote an article for IHRSA called, “Is there a 'secret sauce' for gyms?".

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Top 10 Worst Holiday Promotions for Gyms

Top 10 Worst Holiday Promotions for Gyms

If you loved Top 10 Signs We’d like to See in Gyms (an…

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What can we learn from NASA?

What can we learn from NASA?

As we watched the Space Shuttle Discovery fly by our Motionsoft 5th floor office, almost at eye leve…

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How do I know you care?

How do I know you care?

Why is it that we get hammered with emails we don't care about all day long and yet nothing from our…

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How to judge a book by its cover…

How to judge a book by its cover…

Here is what I find fascinating. A personal size pizza (4 slices) is only about 600 calories.

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Why do gyms fail?

Why do gyms fail?

I talk to a lot of people every week, including myself.

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Asking why is important

Asking why is important

I’m sorry I have to do this.

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The worst things in life…

The worst things in life…

I bet when you decided to work in the health and wellness industry, you only looked at the positives…

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Can you tell me what you are selling?

Can you tell me what you are selling?

Make this year the year you fulfilled your New Year’s Resolution! Come in to get beach body fit fo…

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Some Big Changes

Some Big Changes

This time I mean it. Really mean it. If you keep reading you will learn something.

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4 articles


 

It’s Softball Playoff Time – You, and we, are going to win!

July 26, 2012
Hossein Noshirvani

It’s Softball Playoff Time – You, and we, are going to win!

Tuesday night, the MoSO softball team, aptly named Login & Password, will be playing in our first, and hopefully, not final, game of our league playoffs. And I have to say, I am enormously excited. School Girl Giddy excited. I’m talking Red Ryder BBGun on Christmas Morning excited. I’m excited for two reasons. The first, is because I’m excited for you (Huh? Yup, I will explain later). But second, because we’re playing for something big. Something huge. Something bigger than I ever could have imagined. You know what it is?

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What it takes to be a destination club

July 19, 2012
Hossein Noshirvani

Categories: Customer ServiceMember Pricing

What it takes to be a destination club

There are certain things that as you get older the way you interact with it changes. Like a swimming pool. Think about it as a kid you played Tag, Marco Polo, and of course the ubiquitous game of Splash. And as you got older, you do laps. Or at least you watch people do laps while you lounge. But pools are more than just places to get red eyes and red skin…(even if you don’t have a pool you might want to read this).

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What does it mean to be professional?

July 12, 2012
Hossein Noshirvani

Categories: Customer Service

What does it mean to be professional?

I love watching exposes on T.V. where they hire guys to fix an air conditioner that is perfectly fine except it’s not plugged in. Inevitably they have a sweaty grossly overweight man come in and explain that your flux capacitor is broken. Out pops the “Eyewitness News Gotcha Team” and for the first time in 25 years the AC man has a new experience…he is exercising by having to run away from the cameras. So what could this possibly have to do with you and running your facility?

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Sometimes New is Better

July 5, 2012
Hossein Noshirvani

Sometimes New is Better

This week I’m taking a vacation. Don’t worry it’s just for a few days. But this mini-vacation is actually historic. It’s historic in that for the first time I can honestly say I am smarter than my smartphone. I’m going to a place where there is no reception, email, or texts. Where the answer to the question, “Can you hear me now?” is a definitive “NO!” So what could I possibly write about this week?

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