Earlier this week, I wrote an article for IHRSA called, “Is there a 'secret sauce' for gyms?".
If you loved Top 10 Signs We’d like to See in Gyms (an…
As we watched the Space Shuttle Discovery fly by our Motionsoft 5th floor office, almost at eye leve…
Why is it that we get hammered with emails we don't care about all day long and yet nothing from our…
Here is what I find fascinating. A personal size pizza (4 slices) is only about 600 calories.
I bet when you decided to work in the health and wellness industry, you only looked at the positives…
Make this year the year you fulfilled your New Year’s Resolution! Come in to get beach body fit fo…
This time I mean it. Really mean it. If you keep reading you will learn something.
The better question is do smart gym owners understand how smartphones have effected their business? …
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5 articles
Clichés are great. You can say a lot without actually saying anything. Some would argue (not to my face) that is the secret to my success. But that’s only MOSTLY true. Every now and then I have something substantive to say. Read on to find out if this is one of those times.
June 30th, 2011 8:57 am
I went out last week to a nice restaurant (no not McDonalds!) and after getting seated, and placing our drink order (dirty martini extra olives with blue cheese), our waiter immediately became my best friend, and godfather to my yet unborn children by bringing out free food…he called it an amuse-bouche. This just blew me away…and it occurred to me there is something we can learn from all of this…
June 23rd, 2011 12:42 pm
Words confuse me. Especially long ones. But this blog isn’t about me, it’s about you and the single most important thing about you…the name of your facility? I took a look at a list of the over 2000 clubs that use Motionsoft and this is what I learned…
June 16th, 2011 10:21 am
At a time when competition has increased, where our industry has become more specialized, and more commoditized, anything…everything matters when it comes to the bottom line. And it seems that an easy place to start would be adding or improving your existing facility by offering customers, not the things you want them to buy, but the things they want to buy (because they forgot it!). Soap, towels, headphones, combs, hair gel, razors, shampoo, deodorant. And with the price of gas, adding a little more one-stop to your shop might be something they love!
June 9th, 2011 10:16 am
In our world of YouTube, Flip phones and HD consumer video cameras, it’s amazing how much content ends up online. Here’s a fascinating conversation online between two gentlemen in the fitness industry discussing Motionsoft that you don’t want to miss. You never know when people are going to be talking about your gym or how they’ll hear about it.
June 2nd, 2011 10:13 am
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