Earlier this week, I wrote an article for IHRSA called, “Is there a 'secret sauce' for gyms?".
If you loved Top 10 Signs We’d like to See in Gyms (an…
As we watched the Space Shuttle Discovery fly by our Motionsoft 5th floor office, almost at eye leve…
Why is it that we get hammered with emails we don't care about all day long and yet nothing from our…
Here is what I find fascinating. A personal size pizza (4 slices) is only about 600 calories.
I bet when you decided to work in the health and wellness industry, you only looked at the positives…
Make this year the year you fulfilled your New Year’s Resolution! Come in to get beach body fit fo…
This time I mean it. Really mean it. If you keep reading you will learn something.
The better question is do smart gym owners understand how smartphones have effected their business? …
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5 articles
You know I am always preaching new, fun ways to engage your members. Well, I think this is gonna be a huge year for doing that! 2012 is rife with opportunities to literally get, keep & know your members better. And I’m talking your new folks and current ones. So here, are my list of the Top 5 promotions you can plan for in your gym specifically because its 2012.
December 29th, 2011 12:45 pm
I love museums. Which would seem like an odd thing to admit to while writing a blog to the health and wellness community, but the reality is we have a lot in common with museums. No, I’m not talking about the Soviet-era weight machine you have in the back that should be in a museum. No, what we have in common with museums is actually quite a bit more . . .esoteric. I don’t know what that word means exactly but read more to find out what we have in common with museums.
December 22nd, 2011 11:10 am
If you’re like most gym owners, you’ve spent the last 6 weeks preparing for 2012 asking all the questions; WHAT am I going to buy, HOW many people will I hire, WHERE will I open my next location, WHO will I give a raise/promotion too, WHY is this guy Hossein so hilarious, and WHEN are we getting the next top 10 signs they should post in gyms. I’m sure you’ll read many Top 10 lists over the next two weeks, but here’s the first -after speaking to over 75 owners/operators, this is a summary of what I heard.
December 15th, 2011 11:41 am
I’m always fascinated when I find out people’s eccentricities. I don’t mean “unhealthy-A&E probably has a show about it” obsessions. But we all have something that is more important to us than it is to most people. And when we find out about theirs, it makes them a little more interesting to us. So if I asked you right now, what’s your thing, do you know what you’d say? Don’t answer just yet…
December 8th, 2011 12:33 pm
If you know the answer to this, then I will be very impressed. In fact there is only one person on earth that knows the answer…as far I know. Seems like a random series of numbers. And more importantly what does this have to do with running your business? This may get profound…but answers to these questions and more will appear if you just continue reading…
December 1st, 2011 12:41 pm
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