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- Apr 12, 2012
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- Feb 6, 2012
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The Circuit
- May 17, 2012
- The Worst Four Letter Word in …
- I know lots of four letter words.
- May 10, 2012
- Direct Mail may not be the new…
- My favorite children’s book growing up was by Shel Silverstein – The Giving Tree.
- May 3, 2012
- The Battle for Millennials is …
- This is the 200th Anniversary of the War of 1812. (If you don’t believe me, ask your calculator.
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treadmills ⋅ retention ⋅ realryder ⋅ promotions ⋅ pricing ⋅ physical therapy ⋅ personal training ⋅ MoSo ⋅ Member Retention ⋅ Member Management ⋅ marketing ⋅ gym membership ⋅ FillMyGym ⋅ data warehouse ⋅ Customer Service
Do you finish what you start?
June 25, 2010
Human beings are funny (me in particular). We seem to be able to only remember the very beginning of an experience (why first impressions are so important) and the very end (why results are so important) and we tend to forget all the stuff in the middle…(you are going to love the next paragraph).
June 25th, 2010 11:26 am
Tagged with meme
Kiss a Personal Trainer and He Becomes a Prince
June 21, 2010
For those who missed it, the new Prince of Sweden was previously a personal trainer who met his wife (The real Princess) while training her. I guess now I can begin to understand why it seems like all personal trainers are Prima Donnas Read more about it on The Epoch Times: http://www.theepochtimes.com/n2/content/view/37711/
June 21st, 2010 10:28 am
Worst Locker Room Stories…Ever!
June 18, 2010
I love going to the gym. It’s relaxing, I feel like I’m getting something done, and it’s my way of getting away from the world. I can check-in to the gym and check out of life for 45 minutes (damn I am witty!) But nothing and I mean nothing brings me back to reality with [...]
June 18th, 2010 11:35 am
Tagged with locker management, lockers
Motionsoft Clients in the News: Crunch
June 17, 2010
Wednesday, June 16, 2010 IHRSA Industry News “Crunch Fitness is finally legal and celebrating 21 years of sets, grunts and rock n’ roll. The gym chain, which got its start in a basement level aerobics studio in New York City’s East Village circa 1989, has since built a reputation for innovation in the fitness industry [...]
June 17th, 2010 9:28 am
Tagged with crunch fitness, ihrsa industry news, motionsoft clients
Taxing Gym Memberships? Are you kidding?
June 11, 2010
We tax tobacco, alcohol and gas. I get it. Hey, I understand taxes and I’m happy to pay them for the greater good. And those first three make sense to me. But gym memberships? Is there a worse message to our country then any disincentive at all to be physically fit? Let me give you [...]
June 11th, 2010 11:07 am
Tagged with gym membership tax, new jersey, sin tax
What can we learn from other industries: McDonald’s
June 4, 2010
I can’t imagine a single word in the English vocabulary that incites a more visceral reaction to fitness people then McDonald’s. But setting aside the fact that they can make salad unhealthy (crispy chicken bacon ranch salad – 51 grams of fat & 660 calories), and potatoes non-vegetarian (the fries have beef extract), there is [...]
June 4th, 2010 9:12 am
Working Out in Afghanistan
June 1, 2010
I found this inspiring picture of one our brave service men working out on a dirt floor in Aghanistan, courtesy of LIFE magazine online: http://www.life.com/image/95916097/in-gallery/39632/at-war-photographers-best-shots/ Thank you Veterans and currently serving members of the military for your sacrifice.
June 1st, 2010 4:46 pm



